What Should I Wear for My Headshot? (And How Do I Prepare Without Overthinking It?)

One of the first questions I get before a session is:

“What should I wear?”or “Do I need a suit?”

Let me simplify it for you.

Your headshot isn’t about dressing up. It’s about representing how you want to be perceived.

First: It Doesn’t Have to Be Formal

Unless your industry requires it, you don’t need a full suit and tie.

You can be:

• An expert

• Professional

• Credible

And still approachable.

For many corporate and personal branding clients, a smart blazer, knitwear, or structured shirt works perfectly. The goal is polished, not overdressed.

Ask yourself:

"Would I wear this to meet a client or speak at an event?"

If yes, you’re on the right track.

Choose Clean, Confident Colours

Colour impacts perception.

✔ Navy, charcoal, deep greens, burgundy, muted tones ✔ Solid colours photograph best ✔ Subtle texture adds interest

Avoid: ✘ Large blocks of bright white (they reflect light heavily and can dominate the image) ✘ Loud patterns or bold logos ✘ Extremely trendy pieces that may date quickly

The focus should stay on your face and expression, not your outfit.

Fit Matters More Than Brand

A well-fitted high-street blazer will photograph better than an expensive jacket that pulls at the shoulders.

Clothing should:

• Sit comfortably

• Allow you to move naturally

• Not require constant adjustment

If you feel restricted, it will show in posture and expression.

Grooming & Preparation (Keep It Simple)

You don’t need a makeover - you need refinement.

• Steam or press clothing

• Bring one or two backup options

• Light grooming (tidy hair, subtle makeup if worn daily)

• Avoid trying a completely new hairstyle the day before

For men: shave or trim cleanly. For women: matte makeup photographs better than heavy shine.

Confidence Comes From Comfort

If you feel like you’re wearing a costume, you’ll look stiff.

If you feel like yourself - you’ll look natural.

Remember: this image may appear on LinkedIn, your website, press features, speaking engagements. It represents you before you walk into the room.

That doesn’t mean intimidating. It means authentic authority.

A Quick Preparation Checklist

• ✔ Choose 2–3 outfit options

• ✔ Stick to clean, solid colours

• ✔ Avoid heavy white tops

• ✔ Bring a lint roller

• ✔ Get a good night’s sleep

• ✔ Trust the process
  

You don’t need to know how to pose. You don’t need a fashion degree.

You just need to show up prepared - and I’ll handle the rest.

Your headshot should feel like you on your best day: confident, composed, and approachable